Know the needs of your audience and match your contents
to their needs.
Know your material thoroughly. Put what you have to say
in a logical sequence. Ensure your speech will be captivating to your audience
as well as worth their time and attention. Practice and rehearse your speech at
home or where you can be at ease and comfortable, in front of a mirror, your
family, friends or colleagues. Use a tape-recorder and listen to yourself.
Videotape your presentation and analyze it. Know what your strong and weak
points are. Emphasize your strong points during your presentation.
When you are presenting in front of an audience, you are
performing as an actor is on stage. How you are being perceived is very
important. Dress appropriately for the occasion. Be solemn if your topic is
serious. Present the desired image to your audience. Look pleasant,
enthusiastic, confident, proud, but not arrogant. Remain calm. Appear relaxed,
even if you feel nervous. Speak slowly, enunciate clearly, and show appropriate
emotion and feeling relating to your topic. Establish rapport with your
audience. Speak to the person farthest away from you to ensure your voice is
loud enough to project to the back of the room. Vary the tone of your voice and
dramatize if necessary. If a microphone is available, adjust and adapt your
voice accordingly.
Body language is important. Standing, walking or moving
about with appropriate hand gesture or facial expression is preferred to
sitting down or standing still with head down and reading from a prepared
speech. Use audio-visual aids or props for enhancement if appropriate and
necessary.
Master the use of presentation software such as
PowerPoint well before your presentation. Do not over-dazzle your audience with
excessive use of animation, sound clips, or gaudy colors which are
inappropriate for your topic. Do not torture your audience by putting a lengthy
document in tiny print on an overhead and reading it out to them.
Speak with conviction as if you really believe in what
you are saying.
Persuade your audience effectively. The material you
present orally should have the same ingredients as that which are required for
a written research paper, i.e. a logical progression from INTRODUCTION (Thesis
statement) to BODY (strong supporting arguments, accurate and up-to-date
information) to CONCLUSION (re-state thesis, summary, and logical conclusion).
Do not read from notes for any extended length of time
although it is quite acceptable to glance at your notes infrequently. Speak
loudly and clearly.
Sound confident. Do not mumble. If you made an error,
correct it, and continue. No need to make excuses or apologize profusely.
Maintain sincere eye contact with your audience. Use the
3-second method, e.g. look straight into the eyes of a person in the audience
for 3 seconds at a time. Have direct eye contact with a number of people in the
audience, and every now and then glance at the whole audience while speaking.
Use your eye contact to make everyone in your audience feel involved.
Speak to your audience, listen to their questions,
respond to their reactions, adjust and adapt. If what you have prepared is
obviously not getting across to your audience, change your strategy mid-stream
if you are well prepared to do so. Remember that communication is the key to a
successful presentation. If you are short of time, know what can be safely left
out. If you have extra time, know what could be effectively added.
Always be prepared for the unexpected.
Pause. Allow yourself and your audience a little time to
reflect and think.
Don't race through your presentation and leave your
audience, as well as yourself, feeling out of breath.
Add humor whenever appropriate and possible. Keep
audience interested throughout your entire presentation. Remember that an
interesting speech makes time fly, but a boring speech is always too long to
endure even if the presentation time is the same.
When using audio-visual aids to enhance your
presentation, be sure all necessary equipment is set up and in good working
order prior to the presentation. If possible, have an emergency backup system
readily available. Check out the
location ahead of time to ensure seating arrangements for audience, whiteboard,
blackboard, lighting, location of projection screen, sound system, etc. are
suitable for your presentation.
Have handouts ready and give them out at the appropriate
time. Tell audience ahead of time that you will be giving out an outline of
your presentation so that they will not waste time taking unnecessary notes
during your presentation.
Know when to STOP talking. Use a timer or the microwave
oven clock to time your presentation when preparing it at home. Just as you
don't use unnecessary words in your written paper, you don't bore your audience
with repetitious or unnecessary words in your oral presentation. To end your
presentation, summarize your main points in the same way as you normally do in the
CONCLUSION of a written paper. Remember, however, that there is a difference
between spoken words appropriate for the ear and formally written words
intended for reading. Terminate your presentation with an interesting remark or
an appropriate punch line. Leave your listeners with a positive impression and
a sense of completion. Do not belabor your closing remarks. Thank your audience
and sit down.
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